Upstox Ventures Enters Insurance Distribution, Welcomes HDFC Life As Its First Partner
Upstox has introduced term life insurance on its platform and plans to expand its offerings soon to include health, motor and travel insurance
Upstox, a fintech platform backed by Ratan Tata, has announced its foray into the insurance distribution sector, starting with HDFC Life as one of its inaugural partners to offer term insurance plans on the Upstox platform.
The company aims to revolutionise India’s insurance landscape by providing a simplified, transparent and personalised insurance purchasing experience tailored to individual needs.
Currently, Upstox features term life insurance on its platform and plans to expand its offerings to include health, motor and travel insurance soon. Known for its services in stocks, F&O and mutual funds, this venture into insurance marks a significant step towards Upstox becoming a comprehensive wealth-building platform.
Upstox now offers a wide range of financial instruments, including stocks, IPOs, F&O, commodities, currencies, fixed deposits, P2P lending, government bonds, T-Bills, NCDs, gold, and insurance, among others.